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Retailers should cease tripping themselves up, or their brick-and-mortar shops will bleed clients.
Don’t blame on-line gross sales…
In accordance with McKinsey, nonetheless, regardless of the relentless onslaught of on-line retailers, 85% of transactions are nonetheless anticipated to be finished in a brick-and-mortar retailer properly into 2025.
Since that’s the case, it might be good to cease taking a look at omnichannel and on-line retailers as the true foes of a brick-and-mortar retailer and confront the true ones…