» ADIDAS – DXB LAB

Adidas collaborated with ALTAVIA ODG to renovate its DXB LAB retailer within the regional flagship in Dubai Mall. The target was to attach with clients making the shop entrance extra seen, accommodate extra artists, and combine digital parts. Our staff created an modern design that blended seamlessly with the shop’s total aesthetic whereas additionally offering a inventive area for artists. We ensured the design was reflective of the model’s values and that the service desk didn't create some extent of segregation. The ultimate result's a extra elevated and breathable area that gives clear entry to the world. This profitable collaboration showcases our capability to problem commonplace retail design practices.